Using over 35 years of experience, he will look to build and strengthen relationships with large contractors and end users.

Mr Pratt already has an in-depth knowledge of Fujitsu and its products, having first become associated with the brand over 25 years ago when he and a colleague formed FM Air Conditioning – a business that successfully distributed Fujitsu for 13 years. 

Mr Pratt commented: “Having worked closely with Fujitsu for many years in my past role as a distributor, I could not resist the opportunity to join the company. Fujitsu currently has the strongest product range in its history which, when combined with tremendous technical back-up and the great team at head office, puts the company in a prime position to grow its market share and reinforce its reputation for award winning customer service.”

He continued: “I have a long affinity with Fujitsu and am delighted at having the opportunity to become part of the company’s legacy. I can’t wait to get started, rekindle my old relationships and play my part in cementing Fujitsu’s place as one of the top air conditioning companies in the UK.”