With over 20 years of experience in the industry, Mr Clift will bring valuable knowledge and expertise to the Southern sales team. His role will include developing new and existing relationships with merchants, contractors and local authorities to service and manage their business needs. 

Mr Clift has joined Fernox from QRL Radiators Group, where he was responsible for selling the complete range of products. 

His responsibilities at Fernox will include establishing new business opportunities as well as developing links with a wide customer baseto raise awareness of Fernox’s product range of inhibitors, cleaners, and brass and plastic TF1 filters. 

Mr Clift said: “This is a really exciting step up in my career. Fernox is a well-established, leading manufacturer within the industry, not only due to its innovative products, but also for its commitment to service support and in-house research and development. I am keen to build and expand on relationships with the existing client base, demonstrating to customers the pioneering work here at Fernox and the benefits of its sustainable solutions.

“With an already well established sales team in the South, I am looking forward to working alongside them to continue their successful work raising awareness of the role of water treatment and the unique, technology-driven products from Fernox.”