Fan manufacturer ebm-papst UK has been named as an official champion of energy saving protocols in data centres.
The company has become an official endorser of the European Commission's (EC) Code of Conduct for Data Centres and will be responsible for promoting the code among new and existing clients in the UK and worldwide.

The code of conduct is a voluntary initiative, run by the EC's Institute for Energy and Transport (IET), which recognises the efforts of big businesses across Europe to measure and reduce the energy consumption of their IT equipment and auxiliary systems.

ebm-papst UK head of sustainable technology, Helen McHugh, said her company was keen to spread the word on data centre energy saving and was delighted to be named as an endorser for the European scheme.

She said: 'We look forward to helping the institute recruit more participants onto its data centre scheme, which aims to measure and recognise the efforts made by businesses to cut energy usage. Large data centres are becoming more and more common in today's era of digital information and recording, and ensuring IT equipment is kept in optimum operational conditions is of vital importance. '

She continued: 'However, ebm-papst UK knows first-hand the dramatic energy and cost savings businesses can reap by reviewing data centre energy usage and updating to modern sustainable electrically commutated cooling fans, and we are serious about helping companies run their data centres as energy efficiently as possible.'

ebm-papst UK has overseen large scale data centre air conditioning upgrades for a range of major clients over the years. Welcoming the firm to the scheme as an endorser, IET spokesman Paolo Bertoldi said he looked forward to collaborating with the company in future and welcoming more UK participants onto the scheme as a result of ebm-papst UK's advocacy.