James Prosser, sales director at Aermec.
As part of his remit, Mr Prosser will focus on developing brand awareness, increasing sales for both refurbishment and new build projects.
Mr Prosser said: “Aermec has a strong portfolio of products and is a leader in environmentally friendly chillers.
“My focus as sales director is to continue to develop the company’s reputation as a solutions provider whilst delivering profitable business growth and high customer service levels.”
Paul Lawrence, managing director of Aermec added: “Appointing James into this role is a strategic move for the business. He has a wealth of customer and market experience gained from his previous roles in the industry.
“We required a strong sales leader to help drive our business in the UK and are looking forward to James increasing our commercial capabilities whilst developing strategic customer relationships.”