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FSW becomes Mitsubishi Electric wholesaler

Mitsubishi Electric has announced that FSW will move from Value Added Reseller (VAR) status to a wholesaler for the company.

FSW has 24 branches nationwide and will now be stocking the complete range of split and multi-split air conditioning products from across the Mitsubishi Electric M Series and Mr Slim product lines.

Deane Flint, branch vice president and joint divisional manager for Mitsubishi Electric, said: “The relationship with FSW has grown over the past six years and their future plans for growth demonstrate FSW’s knowledge and understanding of the quality and customer care needed to thrive in today’s commercial environment.”  

FSW has developed a dedicated air conditioning department called ACHub, which provides expert technical support, order processing, pre-sales design and spares to support air conditioning customers and FSW’s branch network and external sales teams.

The company also has dedicated air conditioning sales engineers who receive regular training and product updates with Mitsubishi Electric.

Peter Emanuel, air conditioning product manager at FSW, stated: “We are committed to delivering the highest levels of customer service and support and we see this expansion as a great opportunity to strengthen and develop our relationship with Mitsubishi Electric.

“Everyone in the industry knows the quality of Mitsubishi Electric equipment and our ability to now supply equipment off the shelf allows us to offer our customers the right products and solutions every time.”

4 April 2019

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