Heating products manufacturer, Stiebel Eltron UK, has continued its expansion following a year of strong growth with the appointment of Andrew Buttree as UK key account manager for merchants.

Mr Buttree has 17 years of experience within the merchant sector, specifically within the plumbing and heating industry. He will focus on targeting business growth and awareness amongst small, medium and national UK merchants, particularly in the electric heating ranges that Stiebel Eltron offers.

His additional responsibilities will include working with architects and developers to create new specifications for the market, in order to increase Stiebel Eltron’s presence in the UK’s growing residential development sector.  

Mr Buttree is a recognised industry figure having worked across a diverse portfolio of organisations throughout the UK, including high-profile blue-chip companies and on various large-scale M&E projects.

Mr Buttree said: “It’s a fantastic time to be joining an established and trusted organisation like Stiebel Eltron. There is real potential for expansion in the UK heating products market, particularly with the continued popularity of city centre PRS and student accommodation developments.”

Stiebel Eltron UK, based in the Wirral, is a leading provider of heating and renewable energy systems, working with an extensive network of installers across the country.

This year has seen Stiebel Eltron UK expand its product range to include the WPL Classic air source heat pump and the HSBC buffer cylinder, following an eight percent increase in turnover and a doubling of profits in 2016.

Mr Buttree added: “Stiebel Eltron UK had a tremendously successful year in 2016 and I’m looking forward to continuing this and seeing the impact that these innovative new products have on the sector.” 

Mark McManus, Stiebel Eltron UK managing director, commented: “Andrew has fantastic experience in the industry and a wealth of invaluable contacts in the sector. He will be a key contributor to the ambitious expansion plans that we have for the future and his appointment stands us in good stead to build on the strong growth figures we recorded in 2016.”