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Aqualisa sponsors British superbike team

Aqualisa is now sponsoring the leading British Superbike team – PBM Ducati – for the 2020 season.

The new PBM Ducati sponsored by Aqualisa.

Defending Bennetts British Superbike champions, Paul Bird Motorsport (PBM) got its season off to a high-flying start when it launched the 2020 livery from the surroundings of  the view from The Shard in London recently.

In keeping with its reputation as Britain’s most successful BSB team, it chose Britain’s tallest building to unveil the factory-supported VisionTrack Ducatis to be ridden by Josh Brookes and Christian Iddon this season.

The PBM Team is one of the most successful motorbike racing team of all time, and this year will carry Aqualisa branding on its race winning Ducati’s, all its team wear, transporters and pit garage surrounds. All races of the 12 round series will be televised live, including the one overseas round – from the famous Assen TT circuit in Holland.

Commenting on the deal to bring Aqualisa on board, PBM team owner Paul Bird said: “I am delighted to have the Aqualisa name associated with our team, especially a brand that so clearly stands for quality and innovation. Aqualisa will sit nicely alongside our Ducati pedigree.”

The chief executive of Aqualisa, Colin Sykes, said: “We are really looking forward to supporting PBM Ducati and believe the connection with a team that has been at the top of the British Superbike Championship for many years, will prove to be an ideal platform for the promotion of our brand.”

Aqualisa will be running customer competitions throughout the year, in which winners will receive full hospitality tickets as guests of the two-rider team, as well as having the opportunity to experience the inside workings of the team.

19 February 2020

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